How to Launch a High-Performing Sponsored Campaign on Vacaay

Published on
November 17, 2020

Reaching high-intent travellers at the right moment is the key to any successful tourism campaign. On Vacaay, that moment happens early, when users are dreaming, discovering, and planning their next trip.

Whether you're a tourism board, airline, hotel chain or attraction, launching a sponsored campaign on Vacaay allows you to put your brand in front of a global audience of engaged travellers, right when travel intent is at its highest.

Here’s how to get started in three simple steps:

Step 1: Choose Your Ad Format

Vacaay offers a range of flexible ad placements to suit your campaign goals and creative assets. From featured destination lists and branded content to interactive POIs (Points of Interest), our formats are designed to blend seamlessly into the user journey, without interrupting the experience.

Think visibility meets relevance.

Step 2: Define Your Audience

Identify exactly who you want to reach. Whether it’s families planning school holidays, solo adventurers, culture seekers, or sun-chasers, Vacaay’s audience targeting tools let you zero in on key traveller demographics, interests, and behaviours.

Your message reaches the people most likely to act on it.

Step 3: Launch and Optimise

Once your campaign is live, our team will help you monitor performance and refine your approach. From tweaking visuals and copy to adjusting your targeting, we’re here to help maximise your impact and drive measurable results, from engagement to direct bookings.

Get Started Today

Launching a campaign on Vacaay is fast, simple and built for results. Tap into a global audience of travellers who are actively planning their next getaway, and make your destination the one they choose.

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