Success is a Marathon, Not a Sprint

Published on
December 9, 2024

Thoughts from Vacaay’s executive team.

We romanticise the idea of overnight success

Somewhere along the line, “overnight success” became the benchmark. A tech founder raises millions on launch day. A creator goes viral after just one post. An eCommerce brand hits $1 million in its first month. It's fast, flashy and makes for a great headline.

But it’s rarely the full story.

The truth? Most of the best businesses you’ve heard of were built in the shadows—slowly, methodically, and often painfully—before they ever made it onto your radar.

The long game requires a different mindset

There’s a quiet discipline to playing the long game. It’s not about hacking growth. It’s about building foundations, creating value, earning trust. Then doing it again the next day.

That kind of thinking can feel counterintuitive, especially in a world obsessed with instant results. But in reality, the biggest wins often come from doing the grunt work consistently—when nobody's watching.

We launched Vacaay in early 2020—right before borders were shut and international travel came to a grinding halt. Not exactly the dream start for a global travel company. But we didn’t panic. We used the time to refine the product, double down on strategy, and get crystal clear on who we were and who we were building for.

That first year taught us a valuable lesson: resilience beats speed.

Speed gets attention. Stamina builds companies.

There’s no shortage of entrepreneurs who can sprint. Pitch an idea, launch a product, generate hype. But stamina is rarer—and infinitely more valuable.The ones who go the distance are the ones who can:

  • Keep momentum during quiet quarters
  • Stay focused when distractions come knocking
  • Make measured decisions under pressure
  • Stick to a clear vision when trends shift

They’re not trying to impress people. They’re trying to build something that lasts.

Pace yourself—because it never really “gets easier”

There’s a common belief that if you work hard enough, long enough, things eventually get easier. But the reality is, things don’t always get easier—they just get different. The challenges evolve. The pressure shifts. And the stakes usually get higher.

But if you’ve trained for the long haul, you adapt. You adjust your stride. You keep moving forward.

For us, that mindset has been everything. We’ve grown Vacaay into a platform used by millions of travellers, with long-term partnerships across tourism boards, hotels, and airlines. Not because we moved fast—but because we moved with purpose.

Final thought

Success isn’t a straight line. It’s not a highlight reel. And it’s definitely not a sprint.If you're building something you believe in—don’t rush the process. Respect it. Trust it. Run your own race.The ones who make it? They’re still running.

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