Last week, Sydney Showground transformed into a slice of Los Angeles, as the LA Rams brought the excitement of SoFi Stadium down under. The event, hosted by VISION Sport & Entertainment and the LA Rams, welcomed industry leaders, influencers, and sports fans to experience the thrill of NFL action in Australia.
Vacaay CEO Pete McKeon and North American Regional Director Tristan Freedman were both in attendance, immersing themselves in an afternoon of networking, premium hospitality, and high-energy entertainment, as the Rams triumphed over the San Francisco 49ers 12-6. The win propelled the Rams to the top of the NFC West Division, cementing their spot in the NFL playoffs.
LA Rams legends in attendance
The highlight of the day was the electrifying presence of Rams Legend Torry Holt, the team’s beloved mascot Rampage, and the dynamic Rams Cheer Squad, who brought their signature energy and enthusiasm to the Sydney Showground. Attendees also enjoyed exclusive access to the Vince Lombardi Trophy, creating unforgettable moments and photo opportunities.
Growing influence of sports tourism
For Vacaay, the event underscored the deep connections between tourism and sports, highlighting the power of live experiences to inspire travel. With LA and California standing out as top destinations for Australian travelers, the Sydney-based event perfectly aligned with Vacaay’s mission to help travelers discover and plan their dream getaways.
As Vacaay continues to expand its presence in North America, events like this reinforce the company’s position as a leader in the travel and tourism space. By partnering with destinations and providing travelers with tools to curate unforgettable itineraries, Vacaay remains committed to connecting people with the places and experiences they love.

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