Visit North Carolina to Target International Audiences

Published on
July 20, 2022

We’re pleased to announce that Visit North Carolina has extended its partnership with Vacaay, building on a successful campaign that delivered strong results across key international markets and helped drive meaningful engagement with global travellers.

The renewed campaign will highlight two of North Carolina’s greatest strengths—Culinary and Outdoor—inviting the world to discover the state’s vibrant food scene, from barbecue trails to farm-to-table dining, as well as its breathtaking natural beauty, from the Blue Ridge Mountains to the Atlantic coastline.

With our suite of trip-planning tools, and advanced demographic targeting, we’re excited to continue inspiring high-intent travellers and delivering measurable ROI for North Carolina in the year ahead.

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